The Voxant Newsroom is a huge collection of news media (video, images, text articles) gathered from a long list of over 200 news network affiliates, including the BBC, Reuters, the Wall Street Journal, CBS, the Associated Press and many more. If you are a content provider (e.g. blog, what else?), the Newsroom offers you a way to monetise your site by allowing you to publish content from these networks.

How does it work?

By embedding the various news media on your site, you will be in for a share of the advertising revenue that Voxant earns. The advertisements are rendered accordingly (based on the media chosen), and you earn based on a guaranteed CPM (cost per thousand). The earning potential can go viral if your readers then decide to embed your news media on their sites.

You will be paid by cheque when you reach $50 minimum, and payments are sent monthly. The site says that they will be implementing PayPal, but did not state when that will happen.Do note as well that there are no affiliate earnings from recommending others to sign up with the Newsroom.

It all sounds too easy!

In some ways, it is. Mike Perry made over $100 in about a week.

However, based on his report, and my own tests, there are 4 critical ingredients you need to consider before any significant amounts can be made from this channel:

1. High traffic
Over 4 days, Mike made about $60 from mostly video feeds. However, it took over 15,000 qualified renders to reach this amount. I had about 200 plays and received only $0.80. It is quite obvious you need high traffic figures to generate enough qualified renders to earn.

2. Sites with relevant themes to match the Newsroom’s content
The Newsroom has a wide selection of news categories to choose from - world and US news, business, politics, health, sports, entertainment and even oddball items. If you have a site that belongs in any of these categories, chances are you would be able to find a piece to stick up on your site. However, if you have a blog about blogging or Internet Marketing, you will be hard-pressed to pick out anything relevant.

3. To force feed or not to force feed
Video feeds or stories have the highest CPMs (between $3 - $4). However, an impression only counts when the video is actually played as compared to it being rendered - thus my term qualified render. If your readers do not bother playing the video, you do not earn an ‘impression’. For video feeds, you can set it to play automatically the moment they are rendered, but this might possibly put off your readers as they may not like to be force fed the news.

4. Visitors who would choose to embed the news from your site
This is a minor point, but if you have readers who would embed your chosen news items on their sites, and they have the same qualifiers as above, there is a strong viral potential to your earnings, although you will need many readers to do so.

Therefore, before you go crazy, start sticking up news feeds all over your site and end up scaring away your visitors, make sure your blog fits into any of the Newsroom’s niches.If you have a relevant content site that has regular and high daily traffic, by all means, learn more about the Voxant Newsroom. If not, either start one, or honestly, the Newsroom is off the air.

Note: I have been testing a video story in my footer area the past few days. Since I occasionally talk about success mindsets, this video seems quite relevant. But I will be removing it soon as it is an eyesore.

Share This

Enjoyed This Post? Subscribe To Get Updates!
Get some ScratchBack luv! Donate and get a text link