Whenever I take some time out to read blogs scattered all over, a common statement has been that of bloggers doing certain things in the “hope that it will work for me or results will come my way”.

“I blog about something the best I can, slap on some ads and hope someone will click on them.”

Now, I don’t mean to be harsh, but if anyone has the same mentality and still expects to get any results, it’s certainly time to shape up or ship out.

Unless you only blog for a closed community of friends and family, you would certainly be blogging for attention. It can be anything - readership, money, even if it contains your opinions, you really desire for someone to read them. Otherwise you could always open up a Word document, do the same writing, and then save it on your PC for later private viewing.

And because you are blogging for attention, you do not sit there hoping for someone to uncover the next biggest thing, or that one click that pays you $0.03 that you hope for. Go out there and make it happen.

Decide on what you want to achieve. Break down on your goals into definable and actionable plans. Then work on them systematically. If you use a scattergun approach, you will receive results on which you cannot derive any insight on. This prevents you from developing strategies that should improve following each stage, so that you can witness incremental results or feedback for increasing performance.

Study others’ methods within your niche. Whether it is on marketing their work, increasing ad revenue or widening their network, analyze the different approaches and incorporate them into your own. Keep track of results and performance, as it is essential to know what you are doing and which methods work best for you.

Too often, we’ve been conditioned to spin a few and mask it as effort, then hope for the best. Remember, hope only comes into play when you’re down to your dying breath. Don’t let that happen to you.

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